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Football (or soccer) has gained a high level of popularity among the people of the U.K. The followers of football have numerous choices for betting on domestic games, such as the Premier League of England and similar leagues that take place in Scotland and Ireland. Followers who have a penchant for wagering will watch the teams keenly in order to receive some tips that will provide them an edge for their betting purpose.

To emerge as a winning bettor, deep research is necessary before each bet on a football game, similar to other betting games. Before producing a wager, the bettor must have enough knowledge about the upcoming game. One of the most important parts of football research is the injury information that is updated on a regular basis. The team that has more than one injury at a time or has a single injury with regards to the important player will have problems performing to their maximum capacity,

There are several websites such as The Physio Room that provide updated information about the injuries of players in the UK premier leagues. These websites offer information about the kind of injury that the player has faced and his estimated recovery time. Bettors must be refer to this information regularly to get updates on any alteration in the status as injury details and the estimated recovery time keep changing constantly.

Betting tips come in from a number of places. Much like planning financial decisions based on projections on the stock market, a bettor can take advice from a number of trusted sources. The trick is deciding which sources are the ones which are most in the know. The odds on each team tend to start very low, and will be a bad time to make an initial bet. As the market decides on which team is likely to win, the odds will change to reflect this. Betting sites like betfair.com allow one to see how this market is changing in real-time, and arguably offer some of the best odds in comparison to the high street bookmakers.

Football betting tips are also available from magazines, newspapers, online pundits, and the bookmakers themselves. An informed bet is a better bet than one made on gut feeling, but one should always remember that no bet is a sure bet, and one should only bet as much as one is comfortably able to lose.

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Blackburn v Newcastle

Blackburn rooted second from bottom entertain Newcastle at Ewood Park. This see’s Sam Allaydace former team come to Blackburn. Newcastle are in poor form this season. A number of players are rumoured to be leaving St James Park. Shay Given has been the one exception, his saves alone managed to keep Liverpool at bay, and for that Arsenal have been altered to his goal keeping prowess.

Blackburn have picked up a few points since Ince was sacked earlier on. With Santa Cruz rumoured as wanting to join Hughes at City, his goals will be needed this weekend if Blackburn are to get anything from the game.

Game Prediction: Draw 1:1

Bolton v Manchester United

Bolton Wanderers lost their previous league game away against Arsenal and only won once in their last six games. They have lost five games in the last six. They have only managed to score 4 times in this period.

Bolton have been linked to Jamie Bullard from Fulham but as yet have not been able to meet the asking price.

Manchester United won their last game 1-0 at home against Wigan, and are the leagues in form team. With Rooney out for a few weeks after scoring the winning goal against Wigan, Tevez should start the match.

Manchester United lost 1-0 to Bolton at the Reebok last season, but the champions are in top form and will be looking to take first place from Liverpool by 5pm. And with Bolton having been on a dreadful run, there can only be one team in this match.

Game Prediction: Man Win 1:0.

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Marketing is the only source to tell the targeted audience about your brand and product. For each type of industry whether its cosmetic industry, sports equipment industry, or fantasy sports platform, marketing is necessary. All the fantasy sports platforms in India have started their preparation for the 14th edition of IPL.

IPL 2021 is a golden opportunity for all whether it is investors or fantasy sports fans. Due to the popularity of fantasy sports in India, all the fantasy sports platforms take advantage and promote their platform with different marketing strategies. For marketing and advertising, fantasy platform operators are investing huge money to make it successful.

From hiring brand ambassadors to creating campaigns, they are trying all the marketing strategies for the Fantasy IPL promotions.

Few marketing methods for IPL 2021

Marketing with IPL streaming platform – What will be the best platform to reach out to the maximum sports fans? A sports streaming platform. Through branding, you just turn the sports viewers into fantasy users. Many fantasy operators are collaborating and co-sponsoring the IPL 2021 streaming. The live sports streaming platforms like Hostar+ and Star Sports have maximum loyal sports fans compared to other platforms. Advertising about the Fantasy League is the best way to target maximum cricket fans. Why a sports fan will miss a chance of experiencing the real feel of playing IPL on the fantasy platform.

Collaboration with IPL Teams – Fantasy Sports Platforms are collaborating with the real teams to promote Fantasy League on their platforms. The promotion from the IPL teams like KKR, Mumbai Indians, and others encourages their own followers to participate in fantasy cricket on the respective platform. Team fans believe their favorite teams more and trust the following brands more. The reach of these types of marketing and advertising is not only domestic, goes beyond as the IPL teams have overseas players too. Fantasy Platforms like Royal11 collaborate with domestic and international teams to build trust among fantasy sports users.

Marketing by hiring ambassadors – Hiring brand ambassadors is one of the most successful ways of marketing in all types of industries. In IPL 2021, platforms like Royal11 are hiring popular cricketers for the promotion of Fantasy IPL 2021. Fans trust their favorite players more. Also, the cricketers have a huge fan following both in India and overseas. The audience can connect more with the celebrity on an emotional level and get convenience easily to give the brand a shot.

Social Media – Where do we spend most of the time? Social Media is not only an entertainment source, it is the biggest platform to promote your brand or product. It is an evergreen method to personally connect with your audience. Many fantasy platforms like Royal11, even use social media to improve the user experience by communicating with their users. A user can only tell about the loopholes and improvements in your fantasy platform. An honest review will help you to build the best and fast space for all the fantasy sports fans to enjoy multiple contests. Fantasy sports platforms can release entertaining yet informative content on their social media pages in the form of images and videos.

Organizing Campaigns – You can organize different campaigns for the promotion of the Fantasy Premier League. Many fantasy operators are organizing small campaigns like «Match Khelo or Jeeto» and offering huge rewards to the winners. For Fantasy Premier League, the fantasy platforms should organize campaigns, targeting cricket fans. Keep one niche while organizing such campaigns, because the campaign you are organizing should be relevant to the audience to connect and then take a call to action.

New Updates/ Features – Adding new features and technology on the fantasy sports platform also promotes your business. Introduce personalized features like one-to-one chat introduction with your like-minded cricket enthusiast or participating in multiple contests at once. The more personalized experience you will give, the more it will attract fantasy users. The user experience also promotes mouth-to-mouth marketing. If one user is finding your fantasy platform interesting and easy to use, he/she will surely be going to tell you about your platform to his friends and family members. After all, we as humans never forget to share our best and worst experiences with any product, brand, or platform. This type of marketing acquires more audience.

Affiliate Marketing – In the past few years affiliate marketing has become a popular and efficient marketing strategy. Affiliate marketing is not only beneficial for fantasy platforms but also for affiliate marketers. On each sale and download of the fantasy application, the affiliate marketers earn a commission. Fantasy Platform operators can create affiliate programs and offer good commissions to attract many marketers. Fantasy Sports platforms can increase their reach to a large audience through affiliate marketing.

Final Words

To promote Fantasy IPL 2021, fantasy platforms are trying different marketing strategies. Marketing and advertising are the way to reach out to the targeted audience.

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There is much to see for those who are interested in football in London. Just to clarify for any readers of this article from outside the UK, football means the ‘beautiful game’, what is commonly referred to as Soccer around the world.

London has a proud tradition of famous football teams with much competition between them to be the top club. There are generally four or five London teams in the Premier League and there are many commentators who believe that this is one of the biggest obstacles to any one of them winning the league. A ‘local derby’ between two London football teams could produce an electric atmosphere and turn current form on its head they are so well contested.

Premier League tickets are sometimes difficult to obtain, but a bit of persistence often gets results. There are a number of ticket agencies that can get them for a price.

In the last decade, both Arsenal and Chelsea have each won the illustrious Premier League title twice and reached the final of the European Cup.

Here are some details about the top 10 football clubs in London and to avoid any accusations of being partisan, they are listed in alphabetical order:-

Arsenal

The Gunners, Arsenal have played in the top division of English football in consecutive seasons since the 1919-20 season. They have been champions on 13 occasions and achieved a unique record for modern times in 2003-04 season when they went the whole season without being beaten.

Arsenal have won the much coveted ‘double’ (league and cup winners in the same season) three times, in 1971, 1998 and 2002

In recent years they have moved to a new venue, The Emirates Stadium, with a 60,000 capacity. The Arsenal Museum is well worth a visit and is open every day.

Brentford

The Bees, Brentford Football Club are currently playing in Football League I. They were founded in 1889 and play their home games at Griffin Park their home stadium since 1904. Brentford’s most successful spell came during the 1930s, when they achieved consecutive top six finishes in the First Division.

Since the War, they have spent most of their time in the third and fourth tiers of English football. Brentford have been FA Cup quarter-finalists on four occasions, and have twice been Football League Trophy runners-up.

Charlton Athletic

The Addicks, Charlton Athletic have seen better days. There halcyon days were in the 1930s and 40s. In recent years they have struggled after being relegated from the Premier League in 2005 and then from the Championship in 2008.

They play at The Valley just south of the River Thames in Greenwich. The club was founded in 1905.

Historically, Charlton’s most successful period was the 1930s, when the club’s highest league finishes were recorded, including runners-up of the league in 1937, and after World War II, when the club reached the FA Cup final twice, winning in 1947.

Chelsea

The Pensioners or the Blues, Chelsea Football Club was founded in 1905, and play in the Premier League. Chelsea have been champions three times (1955, 2005, 2006), and have won the FA Cup five times, the League Cup four times and the UEFA Cup Winners Cup twice. They reached the UEFA Champions League Final in 2008

Chelsea play at Stamford Bridge in West London and their ground capacity is 42,000.The Chelsea Museum is open most days and is well worth a visit for those interested in museums and football history.

Crystal Palace

The Eagles, Crystal Palace Football Club was formed in 1905. The team plays its home matches at Selhurst Park, where it has been based since 1924. The club is currently competing in the second tier, The Championship.

Crystal Palace’s most recent successful period began in 1988-89, when the club finished third in the Second Division and were promoted to the First Division. Reaching the 1990 FA Cup Final only to lose the replay against Manchester United and finishing 3rd in the First Division in 1990-91.

Since then Palace have been relegated from and promoted to the FA Premier League on a number of occasions, their most recent relegation from the top flight was in the 2004-05 season. This is all despite the club being almost bankrupt in July 2000.

Fulham

The Cottagers, Fulham Football Club was founded in 1879, they celebrated their 125th anniversary in 2004, and are in the top tier of English football, the Premier League. Fulham are the oldest professional football team in London.

In 2009, Fulham had their highest-ever finish in the Premier League, coming 7th to qualify for Europe.

The club has produced many great British footballers including Johnny Haynes, George Cohen, Bobby Robson, Rodney Marsh and Alan Mullery and Jim Langley. They play at the historic Craven Cottage, their home since 1896, a riverside ground on the banks of the River Thames in Fulham.

Queens Park Rangers

The Hoops or just QPR, Queens Park Rangers Football Club based in Shepherd’s Bush, West London. They currently play in the Football League Championship, and their honours include winning the League Cup in 1967, and being runners-up in the old First Division in 1975-76 and FA Cup in 1982.

Queens Park Rangers Football Club was founded in 1882, and its traditional colours are blue and white. Owing to its proximity to other West London clubs, QPR maintains long-standing rivalries with several other clubs in the area, the most notable of these being Chelsea, Brentford and Fulham with whom they contest what are known as West London derbies.

In 2007 QPR was taken over by Italian tycoon Flavio Briatore and rank among the top 10 richest sporting clubs in the world. Other major shareholders include Lakshmi Mittal & F1 supremo Bernie Ecclestone. So watch this space!

Tottenham Hotspurs

The famous ‘Spurs’ side of 1961, is still reckoned by many football enthusiasts, to be one of the best football teams in English football history. They achieved the ‘double’ which had not been achieved at that time since Aston Villa won it in 1897.

This has given recent Spurs’ teams a lot to live up to. But Spurs have a long tradition of playing good football so there are many exciting matches at White Hart Lane especially with their close North London rivals, Arsenal.

In 1963, Spurs became the first British club to win a major European trophy – the European Cup Winners’ Cup. In the 1970s, they won the Football League Cup on two occasions and were the inaugural winners of the UEFA Cup in 1972. In the 1980s, Spurs won several trophies: the FA Cup twice, FA Community Shield and the UEFA Cup 1983-84. In the 1990s, they won the FA Cup and the Football League Cup and in 2008, they beat Chelsea in the final of the Football League Cup. This victory means that Tottenham have won a trophy in each of the last six decades – an achievement only matched by Manchester United.

Spurs have planned a new stadium to be completed by 2012 and it is expected to be one of the best stadiums in the UK.

Watford

The Hornets, Watford Football Club based in Watford, Hertfordshire. They play in the Championship. The club was founded in 1881, and played at several grounds before moving to a permanent location at Vicarage Road in 1922, where they remain to this day. Since 1997, they have shared the stadium with Saracens Rugby Club. Watford have a long-standing rivalry with Luton Town.

The club is best known for two spells under the management of former England manager Graham Taylor. The first lasted from 1977 to 1987, when the club rose to the old First Division from the Fourth Division. Once in the highest division of English football, Watford finished second in the league in 1983, reached the FA Cup final in 1984 and competed in the UEFA Cup in the 1984-85 season.

The second period spanned from 1997 to 2001, when Taylor took the club from the renamed Second Division to the Premier League in successive seasons. Taylor is currently a non-executive director of the club, and honorary life president alongside Sir Elton John who owned the club during both of these eras and has continued a long association with the club.

West Ham United

The Hammers, West Ham United Football Club have play at Upton Park (Boleyn Ground), in East London since 1904 having been formed in 1895.

They featured in the first FA Cup Final to be held at Wembley in 1923 against Bolton Wanderers. The club have won the FA Cup three times: in 1964, 1975 and 1980. They have also been runners-up twice, in 1923 and 2006.

In 1965, they won the European Cup Winners Cup, and in 1999 they won the InterToto Cup.

Their players are considered an important factor behind England’s triumph in the 1966 World Cup, as England’s captain at the time was West Ham’s Bobby Moore, and both goalscorers Geoff Hurst and Martin Peters were West Ham players.

West Ham currently compete in the Premier League, their highest finish in the Premier League was 5th in 1998-99.

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So, here it is, years of studying and hard slog have paid off with the list below…this list is by no means a list of the very finest bars, but should give you a great introduction to the bar scene in the city that never sleeps.

In no particular order:

• M.A.S.H (More Alcohol Server Here): Tel Aviv’s first real pub, founded in 1982, the MASH pub is a must see pub if you’re looking for a bit of English, some sport (usually the English Premier League) and some fine draft beer. On certain nights, especially footie nights, there is a unique atmosphere created by mixing Anglos with a little slice of Israeli mentality thrown in. Worth a drink or 3. 275 Dizengoff Street
• Molly Blooms: An Irish bar, nicely laid out with a great atmosphere, especially on live Irish music nights (Monday and Wednesday). Quite probably the finest Guinness on tap in Tel Aviv. 2 Mendele Street
• Betty Ford: This has become one of my favourite bars. Located in the «in» area around Nahalat Binyamin (so if you don’t like it you can just stagger on to the next bar down the road), it’s kind of a mix between a neighborhood bar and an «in crowd» place. The food is good and the bartenders friendly and professional. There’s table soccer in the basement, while the owner often gets behind the turntable and plays some decent tunes. If he listens to you. 48 Nahalat Binyamin
• Abraxas: Located at the top of Lillenblum Street, Tel Aviv’s bar rich street, this place doesn’t look much from the outside. The bar is shaped funnily, the crowd is a mix of all sorts and there is a pool table on the second floor. Can get a little packed, like most of the bars in this area, but generally a very good place for a very good time. 40 Lillenblum Street
• The Minzar: A Tel Aviv classic, a drinking hole that defies logic. I used to have a few drinks here and never understood why it has become a hit. It’s simple, with fairly old furniture and a drinkers vibe that brings some magic. Worth a drink here just to get a feel for the place. If you like it, you’ll be back every day…60 Allenby Street
• Brewhouse: Another very well-presented bar, with a massive gold tank centerpiece used for brewing the three house beers. Beer isn’t bad at all, and accompanied by the meat-rich menu and sauerkraut, it’s a great place to visit. It ain’t cheap here. Live jazz is featured on Fridays, 2pm-5pm and Sundays 9pm-midnight. 11 Sderot Rothschild
• Cafe Noga: Want to shoot some pool? This is your place, accompanied by music and beer and cute waitresses. Called a cafe, but really not a cafe, the place has a ton of pool tables, with a few tucked in intimate corners. The food isn’t amazing, but you only need something to soak up the alcohol…4 Pinsker Street
• Joey’s Bar: Another more Anglo-oriented place that has claimed its role in Tel Aviv’s nightlife. Not many Israelis end up here at this American styled bar, though all that do usually end up having a great time. Sometimes dancing can grip the place, sometimes not. But the touristy vibe is always there. Worth checking out. 42 Allenby Street
• Banana Beach: The ultimate beach bar, metres from the Mediterranean and metres from the heart of Tel Aviv. This place has grown and grown over the years and is now a nice place to chill out at during those hot summer nights. Just feeling the sand between your toes…aaahh. This is perhaps the most popular of all Tel Aviv beach bars and usually screens free movies during the summer, as well as the occasional football match. Next to the Dolphinarium, Tel Aviv promenade
• Mike’s Place: A great place to hear live music and drink beer, and just across the road from the beach. This place was hit by a suicide bomber in 2003, but has gone from strength to strength since then. A mix of live blues and rock-and-roll with no cover charge has proven popular with all music lovers. 86 Herbert Samuel

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Arsenal – professional football club, also known as «The Gunners». Based in North London, this successful English football team is known as one of the leading clubs in England. Arsenal was founded in 1886 by the group of workers at the Woolwich Arsenal Armament Factory. In 1891 the Club turned professional and changed its name to Woolwich Arsenal; the club joined the Football League in 1893. They won their first major trophies thirty years later, which included five League Championship titles and two FA Cups. Arsenal set a UEFA Champions League record by going ten matches without conceding a goal in the season of 2005-2006.

The team was initially based in Woolwich, but in 1913 moved to Arsenal Stadium, Highbury, and then to their current location, the Emirates stadium, which contains sixty thousand, four hundred and thirty two people. Their club colors are red and white, their symbol depicting a canon, as a symbol of Armament factory. Arsenal’s home colors have been the inspiration for at least three other clubs.

Arsenal keeps an on-going rivalry with Tottenham Hotspur and with several other football teams, with whom they compete. Arsenal often appears in the media, in sports news and on the Television. Their games on-line attracts millions of viewers the enjoy watching Arsenal clips presenting the moments of victory. The club includes top players from different countries, such as Spain, Netherlands, France and Switzerland. Fans collect pictures of the group and watch their videos on-line; this leading football club enjoys public’s attention all over the world.

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